💡 MaxDividends Mission: Helping people build growing passive income, retire early, and live off dividends.

Every Friday, I share what I’m buying — real moves, no fluff. The plan is simple: mix high yield with dividend growth to build income that grows year after year.

My goal is $12,000/month in ~10 years. This journey is open to anyone — it’s about creating a legacy, taking care of loved ones, and leaving behind a stream of income that outlives you.

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Hi partners — Max here!

Hope you’re all having a great weekend. Spring is just around the corner — such a beautiful time of year! My family and I just got back from vacation, settling back into our normal home routine, and everything is getting back on track. Including my usual Friday buys.

This week, global events brought us dividend investors some pretty attractive discounts. So I’m glad to have the chance to add more of my favorite companies to the portfolio at great prices.

My portfolio keeps getting stronger, and this earnings season is simply adding more dividends straight into my bank account. Companies in my portfolio are raising their payouts, and my monthly income continues to grow. I hope everything is moving according to plan for you as well. 📈💰

Below you’ll find a detailed breakdown of what I bought today, how the portfolio looks right now, and my plans for next week and beyond.

My portfolio is a fully transparent, real-time journey — no polishing the numbers and no adjusting results after the fact.

It’s a path anyone can follow with the right system and the MaxDividends app.

Alright — let’s get to today’s buys. So grab a coffee — let’s dig in ☕💪

My Dividend Portfolio. Goal: $12K in 120 Months — Month 22, Week 1: This Week’s Buys

What I Bought, How Things Look

Every Friday, I put $3,000 plus dividends to work with one clear mission: reach $12,000 a month in dividends within 120 months.

But the real reason this works isn’t willpower or motivation. It’s the system — and the technology behind it.

The MaxDividends Income System defines what to buy, when to buy, and what to ignore. The MaxDividends App keeps the compass steady — tracking income, scores, risks, and signals whether I’m at my desk, out walking, or fast asleep.

The portfolio doesn’t need me to be “on.” It doesn’t care if I’m busy, tired, traveling, or doing absolutely nothing. The process keeps running.

What I enjoy most is watching the portfolio do its job — seeing which positions keep quietly compounding, and which names stay on the watchlist until the data finally lines up.

That’s how the snowball really builds. Just repeatable decisions, steady dividend deposits, and a system that keeps stacking progress week after week.

🚦 Freedom Bar — One Simple View

When you step back and look at the full picture — essentials, lifestyle, family needs, small trips, and a buffer — dividend income stops being a theory and turns into a practical roadmap.

Here’s where the journey stands today:

Freedom Bar:████████████░░░░░░░░░░░░░░░░ ~35% complete

  • Current 10-Year Dividend Forecast: $3,543/month (+$32 vs last week)

  • Final Target: $12,000/month

  • Progress: ~35% of the way there

  • Estimated full-freedom date (based on the forecast): December 2035

My Latest Dividend Milestone

✅ $100/month – hit at Month 3✅ $250/month – hit at Month 5✅ $500/month – hit at Month 10✅ $750/month – hit at Month 16🎯 $1,000/month → 95% complete

These Bills Are Already Being Paid by Dividends

  • Phone + Internet — $120

  • Utilities — $350

  • Coffee, lunches, small joys — $400

  • 🎯 Groceries Top-Up — $73 / $700

  • 🎯 Gym + Streaming + Family Apps — $200

  • 🎯 Weekend activities with the kids — $300

  • 🎯 Insurance — $300

  • 🎯 1–2 US flights or a short weekend getaway — $700

  • 🎯 Rent: $2,700/month

💵 The Dividend Flywheel

My dividend income is now running at about $940 per month. It’s not a headline number. It won’t trend on social media. But it does matter.

Because this is what real progress looks like when income is built the right way. Quiet. Measurable. Repeatable. This is another clean step toward the next level — $1,000 per month. The portfolio is getting heavier. The income base keeps rising.

Every reinvested dollar tightens the structure. Every dividend hike raises the floor. And over time, that turns into momentum you can actually feel.

💰 $12K in 120 Months — My Portfolio Update (Month 22, Week 1)

🧬 Zoetis (ZTS) — 9 shares | ~$1,039 invested

Zoetis is the global leader in animal health, providing medicines, vaccines, and diagnostics for both companion animals and livestock. The business benefits from long-term growth in pet ownership, rising spending on animal care, and expanding global demand for livestock productivity.

👟 Shoe Carnival (SCVL) — 28 shares | ~$508 invested

Shoe Carnival is a family footwear retailer operating stores across the United States while expanding its digital and omnichannel presence. The company focuses on value-oriented brands and disciplined inventory management, allowing it to generate consistent cash flow in the competitive retail environment.

🏦 Virtus Investment Partners (VRTS) — 8 shares | ~$1,021 invested

Virtus Investment Partners operates a multi-boutique asset management platform that partners with specialized investment managers. This structure allows the company to scale differentiated strategies while maintaining centralized distribution and operational infrastructure.

🛠 Snap-on (SNA) — 2 shares | ~$728 invested

Snap-on manufactures premium tools, equipment, and diagnostics primarily for professional technicians in automotive and industrial markets. The company benefits from strong brand loyalty, a unique franchise distribution model, and steady demand for professional-grade tools.

  • ZTS builds long-term compounding.

  • SCVL adds value-driven income potential.

  • VRTS reinforces income strength.

  • SNA strengthens portfolio durability.

➡️ New capital invested this week: ~$3,297

The system stays the same.

Portfolio Snapshot

  • Total Invested (cash I personally added): ~$317,212

  • Current Market Value: ~$318,125

  • Annual Dividends: ~$11,324 (+$132 vs. last week)

  • Yield on Cost (FWD): ~4.15%

The snowball keeps rolling — heavier every week.

🔔 Dividend Raises — Year to Date (2026)

  • Zoetis +6%

  • Primerica +15%

  • Shoe Carnival +13.3%

  • Tractor Supply +4.35%

  • T Rowe Price +2.40%

  • Cisco Systems +2.44%

  • Genuine Parts +3.16%

  • Hershey +6%

  • Archer Daniels Midland +2%

  • Kforce Inc +2.60%

  • Polaris Inc ~ +2%

  • Chevron +4%

  • OZK Bank +2.3%

Each raise locks in more lifetime income and lifts my yield on cost. Quiet, steady, automatic.

Portfolio Progress

This is what a real dividend roadmap looks like. No guessing. No spreadsheets. Just a clear plan — tracked, forecasted, and executed inside the MaxDividends App.

Here’s a look inside my portfolio this week:

  • Annual Dividends: $11,324/year → $943/month or ~$31/day passive income

  • Top Payers Right Now: a few lead, but 80%+ of income comes from a broad, diversified base

  • Based on recent raises, the portfolio is expected to pay about a 4.4% yield over the next year — and those dividends have been growing around 16% a year over the past decade.

  • Monthly Income Trend: multiple months now crossing $1,000 — September remains the peak at $1,658.

  • Passive Income Goal: ~7% of the way to $12,000/month. The snowball is rolling stronger every week.

The MaxDividends App

All of this is tracked inside the MaxDividends App — my roadmap and compass. It shows payouts, raises, and exact progress toward the $12K finish line.

If you’re not using it yet, you’re leaving a serious edge on the table.

My Word Here

03/13 Update — email me anytime: [email protected]

Everything is moving according to plan.

This week I invested as usual, adding more shares of companies that are already familiar names in the portfolio. I keep a personal watchlist — the same one available inside the MaxDividends App — and most of my ideas come directly from there. The list is mainly built around Dividend Eagles, along with a few companies that have a shorter dividend history but still look like excellent long-term businesses to me. Companies like Zoetis, Booz Allen, Nexstar Media, and Shoe Carnival.

Each week I start by reviewing the Dividend Eagles list, then move to my personal watchlist in the app. I sort companies by MaxRatio from highest to lowest and see what stands out that week. First and foremost, I’m looking for undervalued businesses with a solid margin of safety, a strong history of dividend growth, and reasonable payout levels at the time of purchase.

From there, I usually end up with a short list of three or four companies. At that point I check how many shares of each business I already hold in the portfolio. In most cases I add shares of companies that still have smaller positions. I prefer investing in roughly equal portions and then letting the companies run on their own. Occasionally, if circumstances allow, I add more along the way.

This week was no exception. I added more shares of Zoetis, initiated a position in Snap-on, and continued building positions in Virtus Investment Partners and Shoe Carnival. The purchases were simply based on how large each position already is in the portfolio.

I’m not a supporter of concentrated investing. I’m completely comfortable owning a large number of companies in the portfolio — in fact, I prefer it that way. It reduces the risk of making a single bad choice while still allowing me to focus on the businesses I genuinely like. Over time it helps me build my own collection of strong companies, filtering out anything I don’t want to own or don’t fully understand.

More importantly, this approach helps me move faster toward my goal. Week by week I keep fine-tuning the portfolio so that in about 9–10 years I can begin living off the dividends — supported by a solid capital base and a steadily growing stream of monthly income.

The system stays the same. Capital stays disciplined. We keep building. Steady steps. Clear roles. Long horizon. That’s the rhythm.

The MaxDividends Income System — combined with selecting high-quality dividend companies using our 5-step secret formula, and supported by the MaxDividends app — allows me to build my own path toward financial freedom.

Every week I place another brick into the foundation of that future freedom. And today those bricks are already hard to miss. The results are becoming visible. They are becoming tangible.

The most remarkable thing about this seemingly simple formula for success is that it’s repeatable. I invest in businesses I genuinely like. I choose companies I trust. And my passive dividend income keeps growing.

Live off dividends on your terms! 💪💰

MaxDividends App

🎉 AFFO (EPRA) Payout Ratio

At the beginning of this year, we announced three upcoming updates:

Today I’m happy to share that the work on this metric is now finished, and the first data points are already appearing inside the platform.

Over the next two weeks we’ll continue filling the database so the metric becomes available for all REITs in the MaxDividends App.

This covers roughly 300 real estate funds across global markets. From this point forward, the AFFO (EPRA) payout ratio will remain continuously available and regularly updated for each of you.

This is a unique development. Very few services provide this level of REIT payout analysis, and most of them are paid platforms costing anywhere from $40 to $150 per month.

For you, it’s all included — as part of your current subscription.

We keep building. You keep investing. And together, the system keeps getting stronger. 💰

We help you get paid — forever. Live off dividends. On your terms.

The MaxDividends Way

This isn’t gambling or chasing hype. It’s a proven system:

  • Invest consistently, every week.

  • Stick with dividend growth stocks.

  • Reinvest every payout.

  • Rotate only if growth stalls.

That’s why the income snowball keeps rolling — heavier each month, stronger each year.

🎁 Exclusive For Our Premium Partners

Chapter #2: Kid’s Portfolios

New quarter, new milestone. Every quarter I put $300 into each of my three kids’ portfolios — building generational wealth one brick at a time.

Kids’ Portfolios:

  • Focused on capital growth, built around Capital Growth–Focused Dividend Eagles.

  • Powered by weekly Capital Growth–Focused Dividend Eagles selections, guided by the MaxDividends Assistant.

  • $300 each, every quarter

Last quarter (Q4 2025), I added West Pharmaceutical Services and ResMed.

Q1 2026, as planned, I sold Johnson Outdoors after its Financial Score dropped below 80 — and added new companies to the kids’ portfolios.

Here are the names that were purchased:

Microsoft (MSFT)

This is a long-term compounder I’m comfortable owning for the next 15+ years. Microsoft combines durable cash flows, strong pricing power, and consistent reinvestment into future growth.

Donaldson Company (DCI)

Donaldson operates in a niche most people overlook — filtration. Recurring demand, global industrial exposure, and disciplined execution make it a steady long-term grower.

Lincoln Electric (LECO)

Lincoln Electric is a high-quality industrial with a long operating history, strong margins, and a culture built around efficiency and innovation.

Honestly, I don’t actively monitor the kids’ portfolios at all.

All purchases are made using the MaxDividends Assistant. Once per quarter, I simply add $300, select a capital growth focus, and the Assistant generates a list of ideas — fully aligned with the MaxDividends Income System and the amount I’ve allocated.

And you know what? It works extremely well.

Chapter #3: Core Family Portfolio – Bigger Picture

This is where the long game plays out. Beyond the weekly $3,000 experiment, my family’s core portfolio is the real backbone — built for high-yield dividend growth, steady compounding, and financial security for years to come.

Here I’ll break down where things stand today, how the plan for this quarter looks, and why this portfolio is designed to cover every family expense while still growing stronger over time.

I’ve spent the past 20 years building businesses. That’s where most of my capital came from. But now, at 40 and with three kids, I want to stay involved in business and investing on my terms.

The Big Idea

My goal? More time with family, freedom to focus on what matters, and a portfolio that pays me whether I’m working or not. That’s why in 2025, I’ve started transitioning to fully living off dividends.

The mission hasn’t changed: build a high-yield, dividend-growing portfolio that delivers steady cash flow and strong long-term returns.

With the MaxDividends Concept, my team and I scan markets across the U.S., Europe, and Asia to find financially strong companies with a track record of raising dividends. This way, I’m not just chasing price growth — I’m building a paycheck that grows by itself.

Core Family Portfolio Snapshot

  • Total Invested (cash I personally added): ~$1,643,736

  • Current Market Value: ~$1,967,265

  • Current Yearly Dividends: ~$91,956*

  • Yield on Cost: ~5.65%

(*Dividend totals vary slightly due to exchange rates.)

This portfolio alone now pays over ~$7,663/month in dividends. Every dollar is reinvested, fueling even faster growth.

Companies Purchased This Week

gy we follow two simple rules when it comes to selling assets from the portfolio.

Rule #1

If a company stagnates for a prolonged period of time and its financial score drops below 80, the business is considered to be “asleep.” At that point the risks of dividend cuts and further decline in the company’s value increase significantly. Over time, I exit positions in the portfolio when their financial score falls below 80.

Rule #2

If a company cuts or suspends its dividend payments. Since the goal of dividend investors — and my own goal — is to generate passive income from dividends, a dividend cancellation means the role of that company in the portfolio is no longer fulfilled. In that case, the logical step is to sell the asset and replace it with another dividend-paying business.

This week one of the companies in the family portfolio, Goeasy, released an unscheduled update where one of the key announcements was the suspension of dividend payments for an indefinite period.

The following day after the announcement, I sold the position and replaced it by adding shares of other companies already present in the family portfolio. Specifically, I added shares of Target Corp, Virtus Investment Partners, and Bank OZK.

There were no other changes in the portfolio this week. Rubis SCA, Teleperformance SE, Enghouse Systems, and Shoe Carnival all announced dividend increases.

Most of the dividend payments this year will arrive in May and June — roughly $35,000 in total. I plan to reinvest that capital by adding more shares to the family portfolio.

Most likely I’ll remain inactive during April, May, and June, and then in July–August I’ll look for an interesting opportunity to introduce a new company to the portfolio with an investment of around $40,000–$45,000.

Core Family Portfolio Breakdown

90% High-Yield Dividend Growth Stocks – These names pay me consistently and raise dividends year after year.

10% Capital Growth Stocks – A smaller bucket for faster-growing companies. When I sell, half the profits go into new growth stocks and half into high-yield dividend payers.

Current Top 10 Holdings

  • NXST Nexstar Media Group

  • 8137 Sun-Wa Technos Corp

  • RUI Rubis SCA

  • 4528 Ono Pharmaceuticals

  • ABS Asseco Business Solutions

  • 8065 Sato Sho-Ji Corp

  • TEP Teleperformance

  • SCVL Shoe Carnival

  • 5911 Yokogawa Bridge

Recent Standouts

Dividend Hikes in Q1’26

  • Teleperformance SE +7%

  • Rubis SCA +2%

  • Enghouse Systems +3.3%

  • Shoe Carnival +13.3%

  • Canadian Tire Corp +1.41%

  • T Rowe Price +2.40%

  • Archer Daniels Midland +2%

  • Kforce Inc +2.60%

  • Polaris Inc ~ +2%

  • Yokogawa Bridge +9%

  • Nomura Real Estate +9%

  • OZK Bank +2.3%

Each hike locks in more income for life — steady raises with zero extra work.

📅 2026: This Quarter’s Plan (Q1)

My plan for 2026 is simple: keep adding new money and keep reinvesting every dollar of dividends.

Back in Q4 2025, I set a goal of reaching $7,000 in total monthly dividend income across all my portfolios — and right now that number is sitting at about $7,200 per month.

The next milestone was $7,300 per month. I didn’t quite cross it before year-end, so I’ve moved that target into Q1 2026 — and with continued reinvestment, I expect to get there.

That’s how this works: steady contributions, rising payouts, and the snowball doing the rest.

The strategy doesn’t change. I’m looking for stable, undervalued Dividend Eagles that start with solid yields and have the strength to keep paying and raising over time. Dividends are my lever — I collect them, reinvest them, and let compounding do the heavy lifting.

I won’t lock in specific tickers right now — opportunities shift as the quarter unfolds. What matters is scanning the best markets worldwide: the U.S., Canada, Japan, Australia, the U.K., and Europe, and picking financially strong companies that fit the MaxDividends Income System.

And for my kids? The playbook stays the same: $300 each, every quarter. Three kids, three portfolios, one steady strategy to build generational wealth.

The mission stays the same too: steady income, steady growth, and the freedom that comes from reinvesting.

Right now, it’s all about speeding up the cycle — dividends keep rising, capital keeps compounding, and every reinvested payout brings us closer to true financial freedom.

The Long Game

By 2033–2035, I expect my Core Portfolio alone to generate $16K–$18K/month in dividends. Combine that with my $12K-in-120-months experiment, and the total passive income goal is $30,000/month.

That’s full financial independence: family expenses covered, reinvestment rolling, and freedom secured.

***

That’s all for today’s update.

Wishing you steady growth and financial peace,Max

💌 Questions or thoughts? Reach me anytime at [email protected]

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*Disclaimer: This article reflects the author’s personal opinions and is intended for educational and entertainment purposes only. It does not constitute financial advice in any form. Always do your own research and consult a licensed financial advisor. The author may hold positions in some of the stocks mentioned, in line with the views expressed. This is a disclosure, not a recommendation to buy or sell any securities.
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